This new printer has been chosen by world-renowned photographer, Martin Parr, a member of the prestigious Magnum Photos agency, to output prints for his exhibition held at the Niagara Gallery in Richmond in Melbourne in November.
HP has had a relationship with Magnum Photos in place since 2005. MartinParr has been a Magnum photographer since 1994. He is known for his social commentary photography, using unusual perspectives and strong colour to force the viewer to confront what we often pass by.
“Martin Parr’s exhibition at Niagara Gallery is part of his At the Races collection. He will be in Melbourne to shoot the Melbourne Cup and images from this event will be printed out the next day at the Gallery and hung as part of the exhibition which opens on November 7,” explained Jeremy Brew, Market Development Manager, HP Designjet, South Pacific. “The rigourous standards for image quality and colour consistency that professional photographers like Martin demand are clearly met by this new addition to the HP Designjet Z series.” Exhibition prints are output on HP Professional Satin photographic paper.
SOUTH AFRICA. Durban. July Races. 2005.
(C)Martin Parr / Magnum Photos
The exhibition at Niagara Gallery was impressive. Comprising a huge collection of large images printed on the Z3100 and the new Z3200, the exhibition comprised work shot in the prior few days at the Melbourne Cup. The Z3200 printers were certainly striking, with strong, saturated colour and excellent extended reds. The exhibition certainly made a huge impact.
GB. ENGLAND. Ascot. 2003.
(C)Martin Parr / Magnum Photos
While Magnum is a stock image agency, among other things, Martin never shoots with stock in mind. He shoots what moves him and relies on the fact that, over time, his images will be in demand.
HP & Magnum Photos
In 2005 Magnum Photos and HP entered a unique partnership. The cooperation between these creative and technological entities was the outgrowth of previous collaborative efforts and allowed Magnum photographers to benefit from HP printers and technology while providing HP with invaluable feedback from their experience as high-end users.
After three years of fruitful, rewarding cooperation, both parties have decided to continue their collaboration and HP’s sponsorship of the Martin Parr Exhibition, Luxury, at the Niagara Gallery reflects this ongoing relationship.
More information about the HP Designjet Z3200 is available at www.hp.com/go/GSBfall08.
G.B. ENGLAND. Epson. The Derby. 2004.
(C)Martin Parr / Magnum Photos
SOUTH AFRICA. Durban. July Races. 2005.
(C)Martin Parr / Magnum Photos
SOUTH AFRICA. Durban. July races. 2005.
(C)Martin Parr / Magnum Photos
UNITED ARAB EMIRATES. Dubai. 2007.
(C)Martin Parr / Magnum Photos